CEO Julie Sweet at 2022 World Economic Forum on how the company is using the metaverse to onboard 150,000 new company employees throughout the year.
We work with our clients to transform how they interact with their customers, and how work itself gets done through immersive collaborative experiences. We build new products and services, both digitally-augmented physical products and a new category of digitally native products. We change the nature of how products are marketed, distributed, and experienced. And through our work with clients and for ourselves, we develop a whole new means to manage business.
Mars digital factory journey
Changing how products and services are made and distributed: Thiago Veiga, Digital Technologies Supply Transformation Director at Mars, and Tracey Countryman, Global Industry X Manufacturing Lead at Accenture, discuss the Mars digital factory journey and how they’re using digital twin technology to create a virtual replica of its entire product lifecycle.