The art of front office thinking

A new perspective on how to transform your sales, marketing and service operations to deliver sustainable breakthrough growth.

What we do

We help organizations see their front office a little differently, rewiring it to become an engine that drives disruptive growth.

Sales, marketing and service operations play a foundational role for organizations looking to deliver hyper-relevant experiences to customers, anytime, anywhere. We encourage our clients to view these front-office functions holistically and to see customer interactions as one connected life cycle, from lead generation, through conversion, to customer adoption, success and retention.

Our human + machine approach, SynOps, allows sales and revenue leaders to expand into areas previously unreachable. Now, you can rapidly experiment, pilot and execute programs that will help your front office go where there’s room to grow.

READ OUR LATEST THINKING

How we work

We provide seamless, customer-centric marketing, sales and support across the customer life cycle.

Inside sales

We enrich your lead generation and prioritization capabilities, as well as improving customer acquisition and retention.

Ecosystem and channel optimization

We help onboard and enable partners, as well as providing channel performance optimization and program compliance management.

Sales enablement

We work across order management, contract management, master data management, trade promotion management, and configuring, pricing and quoting.

Customer adoption and success

We offer customer onboarding, adoption and care (AI-powered). We provide training, product enablement and support, and upsell / cross-sell expansion.

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Why work with us

20-35%

Improvement in inside sales lead conversation rate

65%+

Increase in customer retention

90%+

Customer satisfaction rate achieved consistently

20-55+

Net promotor score increase

What we think

The route to B2B relationship success means mastering human + machine personalization.

We explored retention drivers, success activities and the value of the Customer Success Manager.

Learn how new sources of CX-driven customer value are becoming a key differentiator.

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Our leaders

Blogs

Funnel Vision: It’s time to take the blinders off​

Funnel vision is a common condition among sales organizations that focus on linear sales processes rather than a customer’s buying journey.

Accenture leads the way in Digital Front Office​

HFS Research names Accenture as the number one provider of digital front office services.​

Connect with us

Read our blog

How organizations are reinventing their business with Intelligent Operations.

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Join the conversation.

Explore Careers

We're looking for innovators to deliver continuous, rapid innovation to help companies reinvent themselves at Accenture Operations.

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