Digital businesses like e-commerce retailers and online publishers know that customers want to find products easily on their websites. Successful site search drives enhanced user experiences, higher revenue, and customer loyalty.
Accenture’s search quality analysis service helps improve your top line and the user experience by enabling your website users to find what they are searching for with query and content processing optimization. We leverage our search engine expertise to maximize your ROI and align IT priorities with business goals.
We focus on understanding the user’s query intent to align your users’ needs with your revenue goals. A thorough search quality analysis can provide specific recommendations for improvements on:
- Content (desktop and mobile)
- Metadata
- User interface
- Search features
- Search relevancy algorithms
