Program/Project Management Lead
Project Role Description : Manage overall delivery of a program or project to achieve business outcomes. Define project scope and monitor execution of deliverables. Communicate across multiple stakeholders to manage expectations, issues and outcomes.
Must have skills : Program Project Management
Good to have skills : Salesforce Administration
Minimum 5 year(s) of experience is required
Educational Qualification : 15 years full time education
GTM Program Manager
ROLE OVERVIEW
The GTM Program Manager converts defined GTM strategy into executable, measurable programs that drive revenue. This role owns the operationalization of cross-sell motions, new logo plays, vertical campaigns, ABM initiatives, and regional outbound programs — end to end, from design through measurement.
THE OBJECTIVE
Own program execution across the GTM motion portfolio, ensuring plays are configured in Salesforce and the wider GTM stack, campaigns are tracked, and each iteration improves based on performance data sourced from Area 3.
KEY RESPONSIBILITIES
Translate GTM strategy into target account and contact definitions for each play, sourced from the GTM Intelligence team
Configure play execution in Salesforce, Salesloft, and the broader GTM technology stack
Implement campaign tracking and adoption monitoring for all active programs
Coordinate delivery across Sales, Marketing, SDR, and Ops to ensure program alignment and on-time execution
Produce post-play measurement reports and recommendations that feed into the next iteration
Own the program calendar, balancing competing GTM motions across segments and regions
Partner with the AI Platform Developer team to automate program workflows where possible
Maintain a clear program backlog and communicate status to senior stakeholders
SKILLS & EXPERIENCE REQUIRED
5–8 years of program or project management experience in a GTM, Revenue, or Marketing Operations context
Strong GTM motion literacy including ABM, outbound, cross-sell, and new logo plays
Hands-on experience with Salesforce for program configuration and tracking
Proficiency with sales engagement platforms (Salesloft, Outreach, or equivalent)
Cross-functional stakeholder management across Sales, Marketing, SDR, and Operations
Structured thinker with strong written and verbal communication skills
Comfort working with data and dashboards to measure program performance
NICE TO HAVE
Experience designing and running ABM programs at scale
Familiarity with marketing automation platforms (Marketo, HubSpot)
PMP or equivalent project management certification
Hyderabad
Equal Employment Opportunity Statement
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.
Please read Accenture’s Recruiting and Hiring Statement for more information on how we process your data during the Recruiting and Hiring process.
We work with one shared purpose: to deliver on the promise of technology and human ingenuity. Every day, more than 775,000 of us help our stakeholders continuously reinvent. Together, we drive positive change and deliver value to our clients, partners, shareholders, communities, and each other.
We believe that delivering value requires innovation, and innovation thrives in an inclusive and diverse environment. We actively foster a workplace free from bias, where everyone feels a sense of belonging and is respected and empowered to do their best work.
At Accenture, we see well-being holistically, supporting our people’s physical, mental, and financial health. We also provide opportunities to keep skills relevant through certifications, learning, and diverse work experiences. We’re proud to be consistently recognized as one of the World’s Best Workplaces™.
Join Accenture to work at the heart of change. Visit us at www.accenture.com.
We have been alerted to the existence of fraudulent messages asking job seekers to set up payment to cover various costs associated with establishing employment at Accenture. No one is ever required to pay for employment at Accenture. If you are contacted by someone asking for payment, please do not respond, and contact us at india.fc.check@accenture.com immediately.