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Application Lead

Gurgaon Job No. atci-4128563-s1607060 Full-time
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Please be informed that at any given point in time, you can only have one "Active" application.

Please be informed that at any given point in time, you can only have one "Active" application.

Job Description

Project Role : Application Lead
Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact.
Must have skills : Adobe Journey Optimizer
Good to have skills : NA
Minimum 5 year(s) of experience is required
Educational Qualification : 1 B Tech in any mainstream or MCA MBA in marketing is a plus point not compulsory

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have Skills : Adobe Journey Optimizer Good to Have Skills : No Technology Specialization Job Requirements : Key Responsibilities : 1 Design and implement complex omni-channel experiences including channels such as Email,SMS,Mobile Push,In-App,Direct mail, Web using Adobe Journey Optimizer 2 Understand the marketing data specifications and ensure all data is available for the Campaigns 3 Provide and be knowledgeable in best practices in campaign/Journey development to optimize efficiency and quality of deliverables; implement and support automation triggered, recurring and ad hoc communications Technical Experience : 1 Strong knowledge of Adobe Journey Optimizer 2 6-8 years of experience in design, implementation and support of Marketing automation system and 2 years of experience in Adobe Journey Optimizer and Adobe Experience Platform 4 Strong experience in data modelling, schema, and cardinality building 5 Clear understanding of other areas of AEP outside of AJO and how AEP works in correlation with AJO ie, CDP, profile unification, identities, segments, activation Professional Attributes : 1 Effective Communication Skills 2 Ability to work independently and in a collaborative team environment; innovative, adaptable, self-directed, and team player 3 Strong analytical and problem-solving skills 4 Excellent organizational skills and attention to detail Educational Qualification: 1 B Tech in any mainstream or MCA MBA in marketing is a plus point not compulsory Additional Info :

Qualifications

1 B Tech in any mainstream or MCA MBA in marketing is a plus point not compulsory

Please be informed that at any given point in time, you can only have one "Active" application.

Please be informed that at any given point in time, you can only have one "Active" application.

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