Digital Mktg Advisory Associate
Designation: Digital Mktg Advisory Associate
Qualifications:Any Graduation
Years of Experience:1 to 3 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing Ads & Promotion creation/design Marketing strategy for social media and emerging marketing channels that facilitates community building, engagement, and customer experience. Strategy includes understanding of key audience segments, business and marketing opportunities, campaign and supporting content development, role of channel, and measurement.
What are we looking for? Communication: Good written and verbal communication skills. • Problem-Solving: Ability to adapt to changing priorities and assist with scheduling issues • Experience: Basic experience in social media management or content scheduling. • Skills: Familiar with social media platforms (Facebook, Instagram, Twitter) and tools like Hootsuite. • Attention to Detail: Strong attention to accuracy and deadlines. •
Roles and Responsibilities: • Content Scheduling & Publishing: Schedule and publish approved content on platforms like Facebook, Instagram, and Twitter using tools such as Hootsuite or Buffer. • Publishing Calendar: Assist in managing and updating the content calendar, adjusting for regional, seasonal, or last-minute changes. • Content Review: Ensure content accuracy, checking for spelling, grammar, and alignment with brand guidelines before scheduling. • Collaboration: Work with local teams to handle last-minute post requests and ensure smooth content delivery. • Conflict Management: Help identify and resolve scheduling conflicts or gaps in the content calendar. • SEO & Tagging: Ensure posts are tagged correctly with relevant hashtags and metadata to optimize reach. • Performance Monitoring: Track post performance (likes, shares, comments) and help analyze trends to improve future content. • Social Media Trends: Stay updated on social media trends and suggest optimizations to improve engagement. • Ad-Hoc Support: Provide general support for content-related tasks, including input on copy or visuals when needed.
Mumbai
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