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Talent and Employee Brand Marketing Associate Manager

Job Location: Abu Dhabi

Regional Description: UAE

Job Number: 00651557

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- Job description

Join Accenture and help transform leading organizations and communities around the world.  The sheer scale of our capabilities and client engagements and the way we collaborate, operate and deliver value provides an unparalleled opportunity to grow and advance.  Choose Accenture and make delivering innovative work part of your extraordinary career.

People in the Corporate Function career track contribute to the running of Accenture as a high- performance business through specialization within a specific functional area and grow into internally focused roles by deepening their skills and/or developing new skills within an internal functional area.

 

We are looking for Talent and Employee Brand Marketing Associate Manager who will have responsibility for global brand, marketing and communications strategies to support recruitment activities and employee brand campaigns. The successful candidate will work with recruitment teams and marketing colleagues to define, design and deliver targeted marketing campaigns positioning Accenture as an employer of choice in the Middle East which will help us reach our ambitious recruitment targets. The ideal candidate will develop and implement plans to attract, identify, and retain top talent by creating engaging stories that breathe life into our employer brand and tell our story of what it’s like to work here.

 

Duties and responsibilities

 

  • Partner with international recruitment teams to design, plan and prepare plans and budget to support the recruitment activity.
  • Drive and project manage an employer branding strategy that will highlight ‘best place to work’ and ‘employee of choice’.
  • Work with human resources team to uncover employee stories and coordinate with communications team to bring these stories to life on digital platforms through videos, photos, and other compelling content.
  • Design and deliver innovative market-specific recruitment activity.
  • Develop audience specific strategies to drive applications.
  • Track, measure and report on campaign results, and increase conversion rates from current and new attraction activity.
  • Manage campaigns to ensure campaigns are on message, on target and delivered in a timely and focused manner.
  • Work with digital marketing team to ensure engaging and innovate online recruitment channels, including websites, social media, search and email marketing.
  • Help develop our job posting strategy including writing compelling job descriptions, posting new requisitions on the careers site and external job boards, strategically feature on social media, and track our return on investment to inform future strategies.
  • Create content for employee newsletter that connects employees with one another and to our organization’s vision and strategies.
  • Drive and contribute to various projects related to candidate experience, employer branding, and recruiting operations.
  • Create and promote a compelling employer brand that can be applied and promoted across all key target markets.
  • Work with stakeholders to ensure candidate communications are cohesive, consistent and on-brand.
  • Build and maintain relationships with key potential brand/organization partners.
  • Ensure maximum brand alignment in all communications channels.
  • Develop communication plans and key messaging in support of global initiatives and work with key stakeholders to define tactics, channel delivery and approach.
  • Drive employee engagement by driving, creating and promoting engaging messages and communication campaigns for employees through various communication channels.
  • Work with HR to design and shape communications and engagement throughout employee onboarding.


Skills and Competences

 

  • Proven track record designing and managing employee brand and recruitment marketing programs.
  • Proven experience of developing high touch employee brand and recruitment marketing strategies to support growth.
  • Ability to build strong relationships with people at all levels across the business.
  • Ability to develop plans and activity quickly and efficiently.
  • Proven experience maximizing the impact of recruitment marketing campaigns to drive results.
  • Strong project management skills; ability to work in a fast-paced environment and juggle multiple and competing priorities; ability to organize self and others to deliver great results.
  • Ability to develop relationships and manage potential partnerships with relevant organizations.
  • Ability to influence, persuade and negotiate both internally and externally.
  • Extensive recruitment marketing expertise, preferably from a fast-paced tech/recruitment/consulting company.
  • Graduate degree (or equivalent), preferably in marketing or a related subject.
  • Strong and flexible team player.
  • 7-10 years of experience in an employer branding/talent marketing role.
  • Bachelor’s degree in communications, marketing, human resources management, or other related field.
  • Experience creating employee- and employer-centric content for Instagram, LinkedIn, Facebook, and Twitter.
  • Strong interest in talent marketing and learning new skills in order to increase your contribution.
  • Proven track record of translating digital marketing analytics into measurable results.
  • Entrepreneurial drive and creative mindset with doer approach.
  • Organized and have an eye for detail based in Dubai.

 

Not must but preferable:


  • Experience in talent acquisition or human resources.
  • Experience in Design tools.
  • Experience in developing editorial calendars.
  • Experience managing agency relationships.
  • Arabic language.

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