The new F1 TV service brings fans across the globe into the heart of the action. Outstripping subscriber expectations nearly threefold.
The platform is helping Formula 1 build closer relationships with existing fans while attracting a younger and more diverse audience. Over time, it will deliver deep insights into viewing behaviour, which Formula 1 can harness as it evolves the platform.
The new F1 TV service is a real gamechanger: it’s opened up a new business model and revenue stream to help keep this historic competition thriving long into the future.
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