Accenture Life Trends 2023: Control and Power
TREND 1: I WILL SURVIVE
The world’s in a “permacrisis,” but we’ll adapt.
TREND 2: I’M A BELIEVER
Building a community will be essential to growing a customer base.
TREND 3: AS IT WAS
Return to office isn’t yet a success for many—it still needs work
TREND 4: OK, CREATIVITY
AI is becoming people’s co-pilot for creativity.
TREND 5: SIGNED, SEALED,
Digital wallets could end the digital identity crisis.
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AI-GENERATED ART: APPROACH
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