Competitive Agility
In a hyper-competitive landscape, how do you gain competitive advantage in the now, the new and the unknown?
What It Is
Companies that master competitive agility execute with equal strength across growth, profitability, and sustainability and trust.
Why It Matters
Companies must manage the core to maximize investment for the new and fundamentally re-align resources for growth.
Where It's Going
Competitive agility is demanded from the outside and driven from the inside. Leaders who act with speed and confidence turn disruption into opportunity.
Spotlight
The transformation of ZBB into a force for growth, innovation and competitive advantage.
The Bottom Line on Trust
What if companies could quantify the impact of trust on their bottom line? Now they can.
Oil & Gas: Secure trust to secure growth
It’s time for oil and gas companies to put their energy into building trust.
Are you Trusted? CEOs need a strategic priority
Platforms must nurture trust in a coordinated fashion across customers, partners, employees and service providers.
From me to we: The rise of the purpose-led brand
Customers buy from brands they believe in–47 percent walk away from those that don’t. The kicker. 17 percent of those won’t ever come back.
The rise of the hyper-relevant CMO
The future of marketing is rife with uncertainty – and yet, there’s never been a better time to be a marketeer.
H&M Foundation: Creating fashion with purpose
Accenture is working with H&M to help retailers attract future customers who demand greater transparency and clothes with a conscience.
The Big Zero
The book, The Big Zero, shows how to imbue an organization with a Zero-based mindset to achieve startup speed at enterprise scale.
Beyond the ZBB buzz
Beyond the P&L, companies with a Zero-based mindset harness their entire organization to gain competitive advantage.
Transform at speed: Run business at a smart sprint
Successful companies know how to keep the core strong while investing for growth and innovation.
Utilities: Lead the charge in eMobility
Utilities are positioned to capture value in commodity sales, charging stations, eMobility-related services and grid flexibility.
Spotlight
Purpose
Customers buy from brands they believe in—and 47% walk away from those that they don’t. The kicker? 17% of those won’t ever come back.
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