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MWC 2018: The new applied now

4 DAYS.
100’s OF SESSIONS.
1000’s OF GUESTS.

FEB 26 – MARCH 1, 2018
BARCELONA, SPAIN

Welcome to the new applied now. Join the conversation at MWC18 and see how intelligent technologies and human ingenuity are transforming every business, every function, every process.

If you are interested in attending MWC and
learning more about our program, please contact us

 

NEW
CONVERSATIONS

It’s time to do things differently and do different things across every aspect of your business.

Design

DESIGN

VR, AR and AI are reinventing design. Let’s talk about the new possibilities for creating hyper-personalized products and services.

Commerce

COMMERCE

Commerce is now everywhere—how do you design for the new customer journey? Let’s talk about how to integrate the physical and digital to fast track customer buying decisions.

Manufacturing

MANUFACTURING

The future of manufacturing and production is smart and connected. Let’s talk about how Industry X.0 is transforming the shop floor.

Service

SERVICE

As customer expectations continue to rise, servicing costs can continue to escalate. Let’s talk about how virtual agents and chat bots can reimagine customer care.

Workforce

WORKFORCE

AI is creating new ways of working. Let’s talk about how intelligent technologies can empower people to do things differently and do different things.

Security

SECURITY

Building business resilience starts from the inside out. Let’s talk about the next generation of cyber security services that can protect your entire value chain.

Marketing

MARKETING

Experience is the new battleground. Let’s talk about how companies can create personalized and immersive brand experiences to engage customers.

A NEW WAY TO ENGAGE

New for MWC 2018, Trend Talks bring The New Applied Now to the forefront of the conversation. They provide a unique opportunity to connect with peers and Accenture Leadership on what you need to know.

New conversations

 

Trend Talks

Stay up to speed on the latest trends and insights with these multi-client executive briefing sessions.

 

Industry X.0: The Reimagining of Manufacturing and Production

Human Meets Machine: Reimagining Work in the Age of Artificial Intelligence

The Real Cost of Online Crime: Key Research Findings on Cybersecurity

Fjord Tour: Around the (MWC) World in 80 Minutes

 

Fjord Trends 2018: Tension as Opportunity

Living Business: Digital Transformation as Practice and Culture

The Disruptability Index: How Incumbents Are Rewriting the Rules and Driving Business Advantage

Keys to Transforming IT as We Know It

For the full program, please contact us

MEET WITH OUR LEADERS

MORE NEW APPLIED NOW

Whether it’s a hands-on tech demonstration or a creative 1:1 workshop—we have what you need to give you a fresh perspective and bring your new conversations to life.

 

Demos

Interact with emerging intelligent technologies that are reinventing business today.

 

Fill Up Your Tank at Shell's Station of the Future

Powering Manufacturing One Byte at a Time

The Connected Worker: A Hands-On, Drone-Driven Experience

The Showroom in Your Living Room: The Mercedes EQ AR Visualizer

 

Giving Brick-and-Mortar an AI Makeover

Hitting the Road with Alexa

Let's Talk About It: The Rise of Digital Assistants

Enter Blockchain, Supply Chain's Best Risk Manager

 

Workshops

Meet 1:1 with our subject matter experts to dive into your business challenges and opportunities

 

Google It: Scaling Innovation for Success

Where Is Design Now? And Why It Matters to Your Organization

Enabling Industry X.0: Why We're Betting on Blockchain

Shift Change: AI Clocks In at the Factory Floor

 

A Crash Course in the Ethics of AI

Democratizing Data Through Design with SAP Leonardo

Be Customer Eco-Centric: Intelligent Omni Channel and AI-Powered Customer Experience

Closing the Gap: Digital High Performers Versus the Rest of the High-Tech Industry

For the full program, please contact us

WHERE TO FIND US

Our booth is located at 2H20 in Hall 2
Hours are 09.00-18.00

2H20 in Hall 2

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CONNECT
WITH US

Email us to learn more about
how to join Accenture at MWC.

 

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Feb 26

See you in

Barcelona