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2017 AUSTRALIAN BANKING CONSUMER SURVEY


New growth opportunity for Australian banks

Nomads and the AU$2 trillion market

NOMADS ARE AUSTRALIA'S NEW BANKING CUSTOMER

Representing 30 per cent of Australian banking customers surveyed by Accenture, the Nomad is savvy, adventurous, and keen to shop around. Traditional models will not work for them, but they will reward those banks that are as nimble as they are.

Learn how to be in the moment and part of an ecosystem to capture this growth opportunity.

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 8 Min Read






CONNECT WITH OUR AUTHORS


Alex Trott

Managing Director,
Financial Services

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Pascal Gautheron

Managing Director,
Banking Industry Lead, Australia & New Zealand

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Aleksandra Green

Senior Manager,
Financial Services Distribution & Marketing

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GO BEYOND AUSTRALIA

Exploring Global Financial Services trends and implications

Our study looked across Financial Services globally to understand financial customers’ wants and needs. Five above-line trends emerged, as well as specific regional and financial industry findings. See what else our global survey reveals.