Senior Copywriter

Mini Senior Copywriter We are looking for a strong and idea-driven Copywriter who can create creative highlights and campaigns for the MINI social media channels. Responsibilities : Write copy across all social media channels Collaborate with creative teams to conceptualize big ideas and write copy on campaign deliverables (i.e. social media campaigns, email campaigns, landing pages, websites etc.) Interpret copywriting briefs to understand project requirements See projects through the whole creative process – from concept, copy, design collaboration to production Edit and proofread copy to ensure standards are met Drive brand consistency across all communications Use SEO principles to maximize content reach and search rankings Source images and other content Keep abreast of digital and advertising trends in accordance with industry best practice Qualifications/Experience/Skill: Tertiary qualification in Digital Copywriting/Copywriting Proficient in MS Office365 (i.e. Word/Excel/PowerPoint/MS Teams/OneDrive etc.) Minimum 5 years working experience as a Digital Copywriter in an Advertising Agency or Digital Advertising Agency (focussing on social content / media) Digital (well versed in Digital and all things social media) Good understanding of social media KPI's A good command of the English language (both verbal and written) Strong presentation skills, multitasking skills (ability to work on more than one brief at any given time), time management skills, administrative and organisational skills An online portfolio showcasing Digital written work Personal Attributes: Team player with the ability to work independently Ability to remain calm in a fast-paced environment Creative “out-the-box” thinker Proactive, resilient, accountable, reliable Solution-driven/problem solver Deadline driven Meticulous with attention to detail Experience: Conception and implementation of international campaigns together with a senior Art Director. Social & Car advertising experience. Confident appearance and presentation in front of the client At best, an enthusiasm for cars and the MINI lifestyle.