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CAPABILITY


Retail profit hunting with Accenture and DynamicAction

We are changing how retailers think about data and giving them the tools to act on it better and faster than ever.

Overview

Retail online sales are growing yet they are less profitable than in-store sales thanks to additional costs, rampant discounting and costly returns. Retailers need full visibility into their business to give shoppers exactly what they want, when they want it to avoid marking down merchandise.

Why Accenture and DynamicAction

The Accenture DynamicAction collaboration offers the ideal mix of complementary capabilities and experience to help retailers illuminate profit leakage. Accenture is a trusted retail innovator and analytics pioneer with deep retail consulting, business services and delivery capabilities. DynamicAction is a cloud-based advanced analytics company built exclusively for retail, with a laser focus on profit optimization.

"The company’s top five retail clients experienced 91 percent full price sell through in 2015."

Specific services

Accenture will offer and service DynamicAction’s solution. This complements Accenture’s analytics capabilities, which include the Accenture Insights Platform, a cloud-based, end-to-end analytics solution designed to simplify analytics and deliver real-time, actionable insights.

The combination of Accenture’s strategic retail transformation programs and DynamicAction’s forensic power is a boon for retailers, bringing newfound clarity to create and implement an effective business cases for change.

READ MORE ABOUT THE ACCENTURE DYNAMICACTION ALLIANCE

READ MORE ABOUT ACCENTURE'S INSIGHT PLATFORM

DOWNLOAD THE FULL ARTICLE [PDF]

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