Of all the ways companies can achieve lasting competitive advantage, developing a granular understanding of their customers is among the most valuable—who they are, what they buy, which channels they prefer, and how they respond to changes in price and promotion. How does your business make crucial customer-facing decisions? Are they based on facts or feelings? To survive and thrive, you need to continually harvest the data generated from point-of-sale, mobile and social platforms, as well as cloud-based big data.
Our Digital Customer Experience services can help you achieve an integrated approach for deriving customer insight from data assets. We integrate customer analytics, technologies, data processes and services to help you become an insight-enabled organization. Armed with the right insights and technology, you can transform the customer experience.
Fjord's Annual Trends looks at the major trends we believe will transform what we do, our clients' business, and ultimately, the way we live.
Runners are a tribe of people like no other: They experience an extreme high that most people seek from something external, just by quickly treading the earth.
Which customers hold the highest value? Which segments are most sensitive to changes in pricing or promotions? What changes to the content experience would improve marketing performance? We provide three services to answer the most critical questions:
With the help of predictive analytics, we help you go beyond identifying the “what” through basic data querying and analysis, to answering the “so what” and “now what” questions that drive real business results.
We’ve configured our web-based software platform to offer a clear view into the results of the analytics process. We also enable you to measure—and report on—what matters most to your business, and access that information in the most meaningful way.
High-performing businesses rely on a set of core information about customers, products, employees, materials and suppliers. We help you extract maximum value from that data through master data management services, ensuring that analytics and reporting processes are integrated, reliable and current.
ABC.es: A made to measure mobile newspaper
Fjord, Design and Innovation from Accenture Interactive, collaborated with ABC—Spain’s oldest daily newspaper—to redesign its mobile website, turning it into an engaging and personalized content viewing experience for both readers and journalists.
Wheelchair Fitness Tracker—Individual Empowerment, Global Applications
In 2015 alone, an estimated 25 million fitness trackers were sold. But there wasn’t one fitness tracker available for wheelchair users. So Fjord | Chaotic R&D built one. By redefining the use of technology and the aggregation of data, the fitness tracker is helping wheelchair users on their personal journey towards a healthier lifestyle.
Transforming the miCoach experience with adidas
adidas asked Fjord, part of Accenture Interactive, to expand upon the success of their miCoach platform of smart technology to fit the lifestyle and behaviors of their runners. adidas wanted Fjord to transform the miCoach experience, from the Web and smartphone apps, to the wrist.
The multimodal sports coaching companion tracks the runner’s speed, location and heart rate, and uses that data to provide personalized performance coaching in real-time or on review. In addition, it uses Bluetooth to stream music, allowing runners to go phone-and cable-free. This solution is a comprehensive user support organization and infrastructure.
Fjord, Design and Innovation from Accenture Interactive, collaborated with colleagues at Philips and Emotiv to explore how we might be able to help design a better future for ALS patients.
Proof of concept shows how wearable technology and connected devices can possibly pave the way for entirely new interaction paradigms that fit the unique needs of individuals.
Fjord, Design and Innovation from Accenture Interactive, teamed with Garanti, Turkey's second-largest bank, to turn traditional banking on its head. One service in particular, iGaranti, is signaling a new era in how people manage their money.
Read the full case study at https://www.fjordnet.com/igaranti/
Smart technology is offering unprecedented views into who we are and what’s happening in our homes, our cars, our bodies and our loved ones’ bodies. We’ve already begun to see Living Services positively impact healthcare, city planning, environmental footprints and more. But with this surge of opportunity comes an extraordinary level of responsibility, and the ability for organizations to leverage these vast data sets in an ethical manner is more important than ever.
Watch Mark Curtis, co-founder and CCO of Fjord, explain one of Fjord's 2016 trends: Services With Manners.
Watch and listen as Mark Sherwin, managing director – Accenture Interactive, Jon Oswald, Fjord Business design director, and Mark Curtis, Fjord founder and Customer Operations officer, discuss the Fjord Design Trends for 2015.
This video illustrates how UPS has engrained the customer experience attitude through employee engagement and aligning business and functional goals. It outlines how customer satisfaction reporting received from new processes and support for its business units has led to its success.
Accenture Digital Customer Experience services address the capabilities, coverage and operating gaps that clients are struggling with to deliver optimal experiences. Our team comprises experienced practitioners who have demonstrated skills in customer, marketing, merchandising and operations analytics as well as software development and deployment. Together, we enable clients to achieve:
Flexibility. For companies that want to cost-effectively augment their customer insight capabilities, we offer a one-time strategic analysis, or clients can subscribe to ongoing business intelligence and process support in a managed services arrangement.
Scalability. Clients can quickly ramp up analytic capabilities as needed, without spending time or money finding, recruiting and on-boarding analytics talent.
Adaptability. Accenture teams see achieving customer insight as an on-going, collaborative endeavor that should evolve over time as the needs of the company change.