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RILA 2014: Seven building blocks for retailers

Watch Renato Scaff and Chris Donnelly walk through the seven building blocks critical to engaging the 24/7 digital customer.

Building Block No. 1

Introduction and Building Block No. 1: Unlocking Big Data

Renato Scaff introduces the 7 building blocks for retailers and how unlocking big data is the first key step.

Building Block No. 2

Building Block No. 2: Doubling Down on Analytics

Renato Scaff covers building block number 2 and the role analytics can play in everyday processes and decision making.

Building Block No. 3

Building Block No. 3: 100% Inventory Visibility

Chris Donnelly discusses building block number 3 on the importance of inventory visibility to the customer.

Building Block No. 4

Building Block No. 4: Engaging Content

Chris Donnelly and Renato Scaff discuss building block number 4 on engaging content and how social media and search factor in.

Building Block No. 5

Building Block No. 5: Thoughtfully Designed Experience

Chris Donnelly walks through the thoughtfully designed experience and the direct connection to customer engagement.

Building Block No. 6

Building Block No. 6: Re-imagine Supply Chain

Renato Scaff and Chris Donnelly cover the importance of reimagining supply chains for retailers for today and tomorrow’s digital customers.

Building Block No. 7

Building Block No. 7: Rethink Your P&L

Renato Scaff and Chris Donnelly discuss how retailers should rethink their P&L.


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