Considerable attention has been paid to the state health insurance (public) exchanges created by the Patient Protection and Affordable Care Act. These public exchanges will expand and standardize coverage for an estimated 30 million individuals by 20171. However, this transformation is also paving the way for the rapid growth of another quietly emerging channel.
Private health insurance exchanges will rapidly upend insurance purchasing for many of the 170 million people who receive benefits through their employer. According to Accenture analysis, private exchange participation will approach public exchange enrollment levels as soon as 2017, and surpass them soon after. The result: In 2017, approximately 18 percent of the American public will purchase insurance through exchanges, radically transforming the health insurance landscape.
1 Congressional Budget Office: Estimate of the Effects of the Affordable Care Act on Health Insurance Coverage, February 2013