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Engaging Citizens

Building community connection and engaging the digital consumer

Overview

Citizen expectations are changing. Increasingly, they believe community involvement is essential to reducing crime. According to a recent Accenture survey, citizens also say that digital communications has a role to play and would improve police services and effectiveness.

Technology is changing the face of policing, particularly for younger age groups. Engaging through digital and social, creates opportunity to more efficiently exchange information, interact with, and respond to citizens, and further build transparency and trust. Online, mobile and social media can also increase citizen involvement in reporting and partnering to reduce crime, aid investigations and strengthen community support.

Vision and Solution

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