- Act as the analytics lead the Health & Public Service Marketing team
- Leverage quantitative analysis to analyze and optimize the client journey and experience
- Connect digital, cross-channel analytics with CRM to deliver closed loop reporting including client opportunities and revenue impact
- Measure the client journey across touch points to develop lifecycle marketing strategies
- Aggregate and analyze multi-channel data to develop actionable insights on client engagement with marketing touchpoints to optimize marketing messages and channel strategy
- Drive and evangelize key performance indicators and success metrics to inform, measure and optimize client marketing strategy and execution
- Partner closely with Health & Public Service Marketing stakeholders and Campaign Operations teams to connect client insights strategy with business opportunities and sales execution
- Inform and educate teams on M&C measurement strategy, KPIs and reporting tools as well as developing ways to evolve tools to meet their needs
- Leadership presence, Industry lens - public service marketing experience.
- Critical thinking/ business judgment, Integrated strategy and planning.
- Experience with content customization, content creation: long form and short form, innovative mindset.
- Proven ability to collaborate within and across a variety of teams and functions
- Ability to influence leadership and stakeholders through relationship-building, strong executive-level presence and deep subject matter expertise
- Ability to prioritize projects with a focus on impact
- Rigorously detail-oriented with commitment to accuracy and track record of project management success
- Ability to operate with a high level of energy, commitment and enthusiasm to take on a complex, challenging role in a dynamic, fast-paced organization
- Excellent communication, presentation, and critical thinking skills
- Ability to explain technical information to non-technical users
- Demonstrated leadership in professional setting; either military or civilian
- Demonstrated teamwork and collaboration in a professional setting; either military or civilian
- Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.
- You’ll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects.
- Opportunities to learn daily through training, assignments, and collaborating with experts across the company.
- Access to leading-edge technology.
- Along with a competitive salary, Accenture offers a comprehensive package including generous paid time off, an employee healthcare plan and a competitive 401K program. Learn more about our extensive rewards and benefits here.
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