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Where should we prioritise new format investment vs. branch closures?
This dashboard allows the user to visualise the outputs of a branch network optimisation strategy looking at which locations should be retained, closed or reformatted to ‘lighter touch’ options e.g. concessions, pop-ups etc.
Key benefits of this analytics-driven optimisation strategy are:
- Independent, data-driven review of branch performance drivers and over/under-performance by location
- Understanding of the local customer demographic, including likely demand by channel, product type etc.
- Targeted investment recommendations by location (e.g. keep, close, reformat).
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