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June 30, 2016
How to Craft an Effective Elevator Pitch
By: Accenture Recruitment
Elevator Pitch

Whether you’re a recent graduate looking to land your first job or an experienced professional looking for a new opportunity, perfecting the art of the Elevator Pitch is a good idea. While elevator pitches are typically associated with salespeople, anyone can benefit from thinking clearly in advance about how to present themselves to prospective employers, and practicing a short, meaningful, and specific pitch to let someone know who you are and what type of job you’re looking for. Follow these steps to develop your quick pitch for our next job fair or interview.

  1. What’s your specialty? That’s the question you need to ask yourself, and answer for your prospective employer. An effective elevator pitch should communicate your experience or expertise, what motivates you or makes you passionate about your field, and what kind of work you’re looking for. The trick here is to give just enough information to get the person you’re speaking to curious enough to ask more detailed questions. Conversations build relationships that are remembered. Speeches do not.

  2. Write down your Elevator Pitch. Pay attention to how long it is, and review each point for brevity and clarity. You should be able to deliver it in 20-30 seconds.

  3. Practice! Your elevator pitch may look great on paper, but you’ll need a confident delivery to make an impression. Practice with friends, colleagues, and in front of a camera. You should be able to deliver the pitch so naturally that it sounds conversational rather than rehearsed.

  4. Check for jargon. If you know you’re talking to an industry insider, you can feel more free to use terms of art that are used regularly in your industry. In general, however, it’s a better idea to avoid words and phrases that can be confusing to a broader audience.

  5. Have a business card handy for easy reference later.

You should be prepared to tailor your pitch for different audiences, so grab every opportunity you can to practice at business events, job fairs, or any similar venue that allows you to speak to many different people easily.

Interested in trying your pitch with us? Take a look at our job listings and apply for the role that’s right for you. Have another great tip for using an elevator pitch to get someone to be interested in a second meeting or conversation? Leave a comment below and tell us what’s worked for you!

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      AregbesolaSoladoye • August 24, 2016

      I never tried an elevator pitch before but when I do i will find this helpful.

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      Marìa Mastroianni • July 26, 2016

      I think this is an innovation idea. I have never heard of something like this. Besides, i very much like the advices given for the comapany to use the elevator pictch correctly. Goof for points 1 and 3. Thank you for sharing this information and advices

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      MARIA A. CAPELLO • July 26, 2016

      Additional tip: talk slowly. Speed does not adds, but diminishes the sharpness of your message in the ears of who was probably not expecting an elevator pitch!

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