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There’s a digital revolution happening. It’s customer-centric and it’s changing not only how businesses operate, but how you work, too.

As you build your career in an increasingly digital world, it’s vital to stay up-to-date with the latest trends and innovations guiding the future of business.

The Digital Transformation Playbook, a new tool from Accenture Interactive and Adweek, guides marketing and media execs in their transformation journey, where focusing on the consumer is key to staying relevant and competitive.

The journey will be full of twists and turns. Accenture Interactive and Adweek created the Playbook to bring the definition of digital transformation to life. Each chapter takes a deep dive into key themes businesses face along their path to digital.

Here's a peek into the Digital Transformation Playbook:

The people of Accenture Interactive are partnering with the world’s leading brands as they transform their businesses and customer experiences.

Find your fit with our team, and help guide companies through their journey from digital disruption to transformation.


Copyright © 2019 Accenture. All rights reserved. Accenture, its logo, and New Applied Now are trademarks of Accenture.


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