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The retail industry is experiencing one of the most dramatic revolutions in its history. The tidal wave of digitization has transformed how consumers search and shop for goods, while innovative disruptors and online players are claiming an ever greater share of the market. In this new era of retail, retailers need to develop a true sense of purpose – what their brand really means to consumers, what it can do for them, and what makes it unique – and organize their people, processes and partnerships around it.
Our acquisition of Kurt Salmon in November 2016 positions our Accenture Strategy retail practice to help retailers transform and grow their businesses. Kurt Salmon, part of Accenture Strategy expands our capabilities in operational strategy consulting, including logistics and supply chain, merchandising and product development, corporate strategy and due diligence, and omni-channel retail strategy.
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