Digital is redefining how applications are created, how they incorporate and manage intelligence, and how they are connected to a broader ecosystem inside and outside a company. Connectivity in the age of the software-driven business is about more than application integration. It’s about creating new competitive frontiers using software. The success of life sciences companies will be determined in part by their ability to challenge themselves to rethink current approaches to software development. Software must be viewed as a revenue generating product of the company, and business and IT teams will need to work even closer to drive continuous innovation.
How can your company make it happen? Three strategies are especially important when developing and maintaining applications for life sciences companies:
Mobilize for Liquid. Liquid applications are those that are assembled leveraging modular architectures and platforms, next-generation integration techniques and a cloud-first, mobile-first mindset. With liquid development, applications can support business opportunities faster and at lower cost, while allowing organizations to become more patient-centric and consumer-oriented.
Embed Intelligence Everywhere. Intelligent applications offer three critical capabilities—intelligent automation, integrated analytics and self-governance. That is, intelligent applications can be taught to act as digital agents and to learn and govern themselves autonomously—revolutionizing customer service, IT management and business innovation.
Build and Nurture Ecosystems. Connected applications are required to dynamically interface with business partner and customer ecosystems in today’s highly networked, digital business environment. When properly designed and managed, an ecosystem multiplies the power of all the participants, leading to combinations of functionality— and revenue opportunities—that would previously have been difficult to achieve.
Today’s life sciences industry is increasingly high velocity and software driven. Sooner or later, these two realities will push every company to rethink its potential and reinvent itself.
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