SOFTWARE AND PLATFORMS
|
|
Scaling For The Next Wave Of Disruption
What we do
Accenture helps Software & Platforms clients navigate and fuel unprecedented industry hypergrowth while improving digital experiences and business performance.
A new industry sector is emerging. Defined by common characteristics, goals, and challenges, these are the digital-natives, the technology giants that have helped create the world in which we work, play, and live every day. We rely on them for everything from collaborating with colleagues across the world, to sharing photos in an instant or finding leading price merchandise that you want delivered. Tomorrow.
The competition to be everything to all is increasing, and the challenges these companies face mean survival or failure:
Managing the hypergrowth: Accenture analysis projects the 225 largest Software & Platforms companies will experience 14% growth annually through 2020–three to four times the growth rate of most other industries. It’s good news that’s fraught with unique challenges.
Global reach: Expansion into global markets requires careful strategy coordinating suppliers, local workforce, platforms, and localized marketing. And that’s just a scratch in the surface.
Service Complexity: This is the fun stuff. The unique service differentiators, new offerings, and delivery mechanisms and digital experiences that will separate the players that are here to stay from those who can’t keep up.
And let’s not forget the small start-ups and niche players nipping at the heels of these tech giants for a share of the market.
Accenture helps Software & Platforms companies:
Differentiate with innovative digital customer experiences applying our knowledge of emerging technologies and market strategy.
Accelerate exponential growth of users and support, solving for labor intensity and rapid deployment of new concepts.
Reach Scale and ramp up capabilities by identifying trapped value, global products and services, or adjacent market potential.
Improve operational complexity of working with multiple parties, focusing on growth and cost efficiencies.
Our Services
Accenture Webscale Services
Improve user experiences, grow and expand user bases, mitigate risks and decouple growth from cost.
Accenture brings global reach, speed and an innovation edge to Software & Platform companies at all stages of growth. We do so through five service areas:
Content Services
We help you manage an exploding volume and diversity of content via a customized, modular, technology-supported suite of services using world-class operations and industry tools.
Trust
We build operational workflows with specialized skillsets to help enable efficient and rapid response to an exploding number of data requests without disrupting your focus.
Platform Adoption
We provide a coordinated, analytics-based way to guide advertisers through an adoption journey, helping engage them more effectively and encourage increased spend on your platform.
Digital Advertising
Our large and diversified group of advertising operations professionals and comprehensive digital advertising solutions help you build and run efficient, functional, and integrated advertising operations that satisfy customers and create strategic lift across the organization.
Developer Ecosystem
Our intelligent, technology-driven Developer Ecosystem can help you shorten developer life cycles and form strong, long-lasting, developer relationships.
Accenture Strategy
Accelerate growth, new product development and global expansion with data-backed decisions.
Accenture Strategy helps shape the future of Software & Platform companies by discovering value and potential in an aggressive digital world. Supported by growth strategy and diligence hubs on six continents, we identify and exploit business opportunities that intersect with high technology. Proprietary information and inventive analysis provide the granular data needed to confidently make complex decisions.
Our strategy work focuses on three primary areas:
Growth
We accelerate innovation and methodical growth via strategies for corporate growth, products, international expansion, investment and due diligence, post-merger integration and ecosystem partners.
Operational reinvention
We boost operational efficiency and customer experience through sales and channel effectiveness, digital customer strategy, supply chain strategy and talent strategy—all supported with hypothesis-driven analytics and big data.
Technology strategy
We power platform architecture and engineering through platform strategy, IT strategy and engineering renovation.
For more information and a closer look at what makes our approach unique, visit the Accenture Strategy page.
Accenture Consulting
Make bold moves and tough transformation decisions with assurance to reach the next level of performance.
Business transformation requires an experienced guide—one who knows where to start and how to move forward at speed and scale. For more than 60 years, our consultants have designed and implemented profound business change in partnership with the world’s leading corporations. Our expertise spans all aspects of digital functions and operations, delivery streams, and management structure. Accenture has the smarts and the savvy you need to deliver business outcomes while mitigating risk.
Across multiple industries, we provide:
Management Consulting
- Industry-specific business model transformation
- Finance and enterprise performance
- Supply chain and operations
- Talent and organization
- Customers and channels
Technology Consulting
- Applications and architecture advisory
- Technology advisory
For more information and a closer look at the vertical industries our consultants support, visit the Accenture Consulting page.
What we think
Who we are
Robin Murdoch
Global Industry Managing Director, Software & Platforms Industry
Robin founded and leads Accenture's Software & Platforms industry overseeing Accenture’s work with the world’s leading Internet and technology companies. In addition, Robin leads Accenture Webscale Services which helps our clients operate, scale, and improve their next generation global internet services.
Over the last decade with Accenture in the US, Robin has led programs building the world’s leading cloud platforms, and developing and launching hit digital products and services in mobile, entertainment, and cloud computing. Robin has also been instrumental in many of the largest technology and media strategic investments and M&A.
Prior to moving from London to Seattle in 2004, Robin worked with media companies to digitally enable their core businesses, and technology and communications firms in the development of gaming platforms, broadband and mobile services.
James Kim
Lead – APAC
James J. Kim, Managing Director, is APAC Lead for Software & Platforms responsible for business development, accounts, and relationship management across this rapidly-growing and influential market.
Now residing in Hong Kong, James has built his career at Accenture, delivering thought leadership and solutions to clients across multiple industries. His comprehensive experience spans across Internet, Media Services, Digital Media, Broadband Networks, and Enterprise Services. James has worked with some of the largest clients in the US, Europe, Asia, and Australia, positioning and delivering a wide range of services including large-scale IT and Network Transformation Programs, Application Development and Outsourcing, Management and Technology Consulting, Digital Delivery, and Go to Market (GTM) partnerships.
James completed his undergraduate degree at Cornell University and received a Master’s of Science from Columbia University, New York.
Christopher Mather
Lead - EALA
Chris Mather is Managing Director and EALA Lead for Software & Platforms, focused on our UKI clients. He also leads the UKI Inorganic Growth activities within the Communications, Media, and Technology Industry for Accenture.
Chris’ expertise spans the delivery of strategy, consulting, and technology services across CMT clients throughout the UK, Europe, and Asia. Before joining Accenture, Chris served as SVP Strategy, Innovation and Commercial for international software and services business for Pace plc, a global technology provider to the broadcast and broadband industries. Chris later moved into the role as SVP Corporate Strategy and Investor Relations. In this capacity, he led group strategy and corporate development activities and directed the $2.1bn cross-border public-to-public sale of Pace plc to ARRIS Group (now ARRIS International).
Chris holds a Bachelor of Science degree from the University of Bath, a leading UK research university dedicated to making a positive impact to the world in which we live.
Kevin Collins
Webscale
Kevin Collins is a Managing Director in Accenture’s Communications, Media & Technology Practice. He leads Accenture Webscale Services, which focuses on the unique strategic and operational challenges of hypergrowth platform companies. Prior to a 15-year management consulting career, Kevin ran Knight Ridder’s corporate venture fund, investing in and advising early-stage companies in digital media, internet services and enabling technologies. He drove strategy and m&a projects in Transamerica’s small C-suite corporate development team, and is a graduate of GE’s prestigious Financial Management Program.
Throughout his career, Kevin has taught decision science, business modeling, entrepreneurship, executive communication, corporate strategy and venture capital courses in both corporate training programs and university settings. He has a degree in Finance from Northeastern University and an MBA from the Tuck School at Dartmouth.
