"Broadest high-quality spectrum of capability delivery"
"While other firms aspire to deliver a similar strategy, Accenture demonstrates the broadest high-quality spectrum of capability delivery of all the vendors in this assessment," the report states.
Accenture was named a leader in the Forrester Wave™: Digital Business Transformation Services, Q4 2020 report. The report from the independent research firm includes an analysis of the 10 most significant digital business transformation services providers and ranked Accenture highest in Market Presence based on revenue related to CEO-driven digital transformation services, employee counts, and geographic locations.
Forrester recommends that to find the right transformation partner, digital business transformation customers should look for providers that will put skin in the game as a transformation partner; combine industry, technology, and organizational expertise into outcome delivery; and accelerate time-to-value with (usable) software assets. Their research "teases out important differences to help buyers evaluate which vendors could be a strong partner."
Accenture is top-ranked in the following criteria:
- Operational transformation
- Technology transformation
Accenture achieved the highest possible score in the following criteria:
- Digital business transformation vision
- Accelerator asset development
- Partner ecosystem
- Thought leadership and market influence
Focus on shared success with clients
The report states, "Accenture is best suited for large, complex transformations, where clients can leverage the firm’s leading geographic footprint — and they can push to have an outcomes-driven and values-based relationship."
The evaluation of Accenture’s Digital Business Transformation services took into account client references which included the transformation of a major media company into a digital business; the cultural transformation of an oil major to be digital-first; and the creation of new digital business ventures with a nonprofit. One client told Forrester, "It’s been a journey of iterating and pushing boundaries; the Accenture team feel ownership of our goal."
In addition, the report notes Accenture has also been a leader in buying and developing accelerator assets and IP and offers its own portfolio of software products and platforms for a number of industries, such as CPG and retail.
"We believe Forrester’s recognition is further evidence of our ongoing commitment to help our clients make optimal strategic decisions regarding the markets in which they want to grow as well as the technology, business, and operating models that will enable them to lead during this time of great disruption," said Kathleen O’Reilly, who leads Accenture Strategy globally. "With experience across industry value chains and a laser-focus on 360° value creation, our people develop strategies with our clients that don’t just come from knowing, but from the know-how of doing."