Structural incumbent advantages and consistent performance
Automotive Chemicals Consumer goods Industrial equipment
Industries
Relatively few large disruptors attracted to the sector
Durability
For now, barriers to entry inhibit disruptor penetration
Vulnerability
6
Structural weaknesses expose the sector to significant risk
2
Banking  Capital markets Health Insurance  Utilities
Average enterprise value of companies in sample
Viability
7
5
SUSCEPTIBILITY TO FUTURE DISRUPTION
10
4
Volatility
8
1
1. 2. 3. 4. 5. 6.
CURRENT LEVEL OF DISRUPTION
9
1
11
0
12
Communications Electronics & high tech Life sciences Media & entertainment Retail Software & platforms
17
13
18
14
Automotive Chemicals Consumer goods Industrial equipment
19
15
7. 8. 9. 10.
20
16
Communications Electronics & high tech Media & entertainment Life Sciences Retail  Software & platforms 
Banking Capital markets Health Insurance  Utilities
Sources of strength have become weaknesses
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16. 17. 18. 19. 20.
3
Energy Infrastructure & 
transportation  services  Natural resources Postal services  Travel 
Energy Infrastructure & transportation services Natural resources Postal services Travel
High rates of innovation mean sources of competitive advantage are short-lived
11. 12. 13. 14. 15.
Understand your industry’s current position
Large disruptors unlock new sources of value
Embryonic or reborn industries
Intro
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SOLUTIONS
CASE STUDY
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