A Marketing & Communications and internal IT organization project team applied new ideas around creating a digital and personalized communications experience for each employee. They wanted to put in place a sleek platform more closely mirroring the way individuals are familiar with getting information in their personal lives.
The result was the development of a new digital platform—a portfolio of several initiatives modernizing Accenture’s approach to creating, consuming, finding and sharing content across Accenture. The one chosen for bringing about the biggest shift to Accenture’s information-sharing culture was a revamp of the Accenture Portal.
"Transformation gave us the opportunity to change the way we consume content, to go from passive, e-mail-heavy consumption to more dynamically presented, personalized information that pulls employees in. We wanted to make life easier for employees."
Cynthia Bottrell
Accenture Corporate Internal
Communications Lead