Fuel Retail and Marketing
Build and improve your fuel retail business, implementing digital technologies to keep up with customer expectations and a new competitive landscape.
No company is immune from digital disruption. For fuel retailers, digital technologies that automate, accelerate and enhance the customer experience are a powerful ally.
According to fuel retail professionals, there are five key trends influencing fuel retailers’ decision making around digital transformation. Read our Fuel Retail Survey 2018 – featured on the right – to find out how fuel retailers’ investments in digital have the potential to improve the customer experience and revolutionize their business models.
“Fuel retailers should be able to identify emerging threats and opportunities and act swiftly in response. Digital technology provides the capabilities needed to get this done.“ say Accenture’s Managing Directors Neale Johnson and Brian Gray.READ OUR LATEST ARTICLE IN THE PETROLEUM REVIEW