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People first in digital retail

The Technology Vision for Retail 2016 identifies five technology trends, fueled by the people-first principle, that are essential to business success in the digital economy.


People First in Digital Retail

To boost growth and increase staff productivity, adaptive retailers must improve customers, employees and business partners’ experiences with digital technologies—enabling them to do more and to do things differently. The results from our Technology Vision survey indicate retailers' position in this journey.