ACCENTURE INTERACTIVE HAS A MARKET-LEADING VISION, WITH FAST-GROWING CAPABILITIES
Accenture has been named a leader among global digital experience service providers by Forrester Research Inc., a leading global research and advisory firm. Accenture Interactive, part of Accenture Digital, is recognized among the 11 most significant digital agencies, systems integrators, and consultancies in the report titled, “The Forrester Wave™: Digital Experience Service Providers, Q4 2015.”
According to the report, Accenture Interactive and one other vendor “lead the pack.” Forrester evaluated Accenture Interactive against 31 criteria in three main categories: current offering, strategy, and market presence.
Accenture has moved into the digital experience space through acquisitions of highly valued specialist firms like Acquity and Fjord. These acquisitions, along with the other digital experience services, are under Accenture Interactive.