It’s a world of data. And analytics are the fundamental building block of any intelligent video enterprise. A surge of new content. Hunger for personalization. A need to be predictive. New advertising opportunities. To drive profitable growth.
TAKE A TRIPLE-POWERED APPROACH TO VIDEO ANALYTICS
and become a truly data-driven video company
your digital video customers at every touchpoint
Engage audiences and build loyalty with hyper-personalized user experiences, using a data-driven engine that knows who is in front of the screen and what they want to watch.
to the dynamic video market with a data-driven approach
Deploy analytics-fueled strategy and marketing actions that optimize the performance of your digital video business, and increase your customer reach through micro segmentation.
your ROI on content and your delivery costs
Understand the performance of your content across all channels and audience segments, and deliver an original video content portfolio that builds brand loyalty and optimizes yield.
Delivering video-specific analytics, Accenture Video Analytics (AVA) is an open, ready to use software platform that powers cross-functional, data-driven video services, helping to build consumer engagement and open new monetization opportunities.
Accenture Video Analytics helps companies become intelligent video businesses through its flexible architecture, ready to use machine-learning models, easy integration with video platforms, and campaign management-ready actionable analytics.
Accenture Video Analytics is part of Accenture Digital Video's portfolio of open, scalable platforms.
Our platform does more than just analyzing data. It combines data from a wider context to empower the intelligent video business.
Data-driven architecture that leverages cognitive computing to drive revenue growth
An extensible data management platform that allows additional data sources to be plugged in
A suite of analytics models tailored to specific business objectives
A multiplatform SDK that can configure custom events in addition to AVA’s pre-built set
More than 150 KPIs available off the shelf, fully enabled to create personalized reports
A cloud-based, industrial open platform enabling businesses to monetize and control their own data