Glen Hartman is the Global Commerce Lead of Accenture Song. Glen started Accenture Song in 2001 as an incubator within Accenture, becoming the first big consulting firm to form an interactive marketing arm. He has helped to grow it into a $10 billion business, one of Accenture’s fastest-growing units. Accenture Song is dedicated to creating Experiences at the intersection of purpose and innovation to grow people, society, industries and business itself and has been ranked by Ad Age as the largest digital agency globally for the past six consecutive years (2016-2021).
Recognized as an Adweek 50 honoree in 2018 and previously cited by Forbes as a "top 10 influencer" in digital, Glen leverages his 26 years of experience in digital transformation and omni-channel marketing to help brands engage and delight customers and embrace digital disruption. Glen’s market perspectives on digital transformation and customer experience have been featured in The Wall Street Journal, Harvard Business Review, Forbes and Ad Age. He recently spoke at The Drum Arms event as well as AdExchanger’s Programmatic I/O (where he shared the stage with Sir Martin Sorrel) in October 2019. He is also a regular columnist for MarTech Advisor.
Prior to Accenture, Glen held the position of Managing Director, Digital Practice at Harte-Hanks. Prior to Harte-Hanks, Glen held the position of EVP/Managing Director of Horn Group where he helped launch the agency's Digital practice.
Glen received a B.A. from the University of Massachusetts at Amherst and completed, with honors, the graduate program in music and film composition from the Grove School of Music in Los Angeles. Glen also completed the performance program at Berklee College of Music in Boston.
Glen lives on Cape Cod with his wife and daughter.
