Job Description

• Developing CRM Strategy

• Designing interventions to drive customer acquisition / customer engagement

• Developing Account based marketing programs (ABM)

• Designing interventions to drive customer acquisition / customer engagement

• Managing full spectrum of Salesforce program execution from strategy definition to technical delivery in Salesforce

• Extensive experience and hands-on role in conducting requirement gathering and design workshops, preparing solution and functional blueprint, leading and coordinating solution design and deployment across multi-dimensional team

• Monitoring trends, analyzing data, to optimize Sales & marketing Programs

• Identifying process improvement opportunities

• Developing business case for campaign strategies, technology solutions

• Developing / supporting development of CRM/martech platform technology

Strong project management skills: ability to mobilize and organize across multiple stakeholders (client and internal) and projects


Qualifications

• Overall experience of 8-11+ years in designing / managing marketing campaigns with at least 6-8+ years of hands-on/functional consultant experience in Salesforce implementation with deep functional, industry and client facing experience • Should be certified in Salesforce • Experience with CRM, Marketing software, Channel integration, Real Time Decisioning is desirable. • Experience managing CRM for large, complex clients with proficiency in measurement and operations • Ability to drive the engagement with minimal supervisor involvement and should be able to work independently from onshore/offshore • Ability to establish and build on working relationships effectively • Experience in managing small / mid-sized teams • Experience in working with middle to senior management levels within existing organization / client organizations • Strong experience in shaping and driving engagements and ability to lead project teams

All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

Accenture is committed to providing veteran employment opportunities to our service men and women.

COVID-19 update:  The safety and well-being of our candidates, our people and their families continues to be a top priority. Until travel restrictions change, interviews will continue to be conducted virtually. 

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