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Fashion retailer: Helping increase sales and website traffic

Accenture is managing the global websites for a high-end fashion retailer to increase sales and site traffic.

A high-end fashion retailer engaged Accenture to provide support for its existing websites in the United States, Japan and China on a capacity services basis. This work involved application maintenance; site enhancement; administrative, promotions, Web content uploading support; and overall project management. Accenture also provides server administration and maintenance, including 24X7 monitoring. Because of Accenture’s work, the client’s website has experienced increased availability and site stability. In fact, it achieved excellent stability throughout the 2011 holiday season, producing record sales and site traffic with an increase of up to 50 percent as compared to the prior year.