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Inés Guzmán

Managing Director and Global Digital Customer Service Lead


Inés is Interactive; she is passionate about new ideas, technology, connecting the dots and making things happen. And it's this drive that has seen her found a number of start-ups and play a big part in opening the European Telco market – launching brand new companies in very short time frames, helping incumbent companies transform themselves, and enabling global operators to deploy and leverage Marketing, Sales, Service and Technology throughout their local operations. And each and every one of these transformations has had Customer Experience at the heart.

Inés leads Accenture Interactive’s Digital Customer Service offering across the globe, disrupting old business models and helping companies to get a 360 degree view of the customer and improve customer service in today’s digital and interactive world.

@inesguzman #LoveCustomer