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Specialist, Performance Marketing

Kuala Lumpur Job No. r00183958 Full-time

Job Description

Performance Marketing Specialist is responsible to working closely with his/her Manager to ensure that all client accounts managed by his/her Manager have a robust commercial strategy in place, together with specific performance targets and objectives tailored to meet or exceed the business and commercial expectations of the client.


  • Handling the Performance Account independently for various clients across Search, display, Social, Video platform etc

  • Understanding briefs to create media plans for different online channels (Search, Social, Display, etc)

  • Managing campaigns across digital channels like search, social, display, video

  • Collaborating with Cross Teams

  • Provide recommendations looking at the search keyword opportunities & brand target audience

  • Campaign structuring, targeting, display network, and other facets of paid media in accordance with client goals

  • Ability to generate weekly and monthly client reporting for all major metrics, and goals tracking, revenue tracking, and other tracking requirements. Able to churn out reports with insights for campaigns

  • Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere



  • Minimum 5-6 years of hands-on experience, preferably in an agency environment

  • In-Depth Knowledge on Campaign management on Major Ad platforms such as Google Ads (SEM, Shopping, Display, Video & App Campaigns) and Facebook (Catalogue, Conversion & App Campaigns)

  • Ability to perform daily account management of Paid accounts on Google AdWords, Facebook for a variety of clients

  • Ability to plan & execute performance marketing strategies

  • Should have an analytical and structured approach of working, and excellent logical thinking skills

  • Proficiency in MS Excel, PowerPoint & Word

  • Excellent verbal and written fluency in English

  • Ability to prioritize work and be a strong player in a team-oriented environment High levels of integrity, autonomy, and self-motivation

  • Google & Facebook Certifications will be an added advantage

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