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Accenture digital: services overview

Our approach to Digital can grow your business in entirely new ways


Our practical approach to digital can grow your business in entirely new ways. We offer a comprehensive range of digital capabilities that can be seamlessly integrated to help you better compete, innovate and grow.

Business and technology are converging, transforming every aspect of your organization. Competing effectively will require every company to become a digital business. We can help you harness social, mobile, analytics, and cloud technologies to enable interactions with digital customers, channels and markets that create new value and galvanize higher performance across your entire organization.

We can also help you harness these technologies to create new connected product capabilities, embed digital concepts into existing supply chain and production operations, and improve business processes.

We partner with you to develop and implement strategies tapping our business and industry insights and technology know-how that unleash the power of digital. We emphasize speed and agility as we put our wide-ranging digital expertise into action to ensure that the transition from digital strategy to implementation is seamless, quick and effective.

Why Accenture

Digital has fundamentally changed the way our clients operate – and we have been at the forefront of helping them transform the way they interact with customers, citizens and suppliers to how they manage their employees. At Accenture, we work seamlessly across the entire digital landscape from digital marketing to mobility and analytics. Our industry expertise and broad global footprint makes us a powerful partner to help you accelerate growth through digital transformation. We know exactly what it takes to become a digital business, because it’s a journey we’ve been taking ourselves. These are some of the reasons why more and more organizations are looking to us to lead them on their own digital journeys.

Building a digital business is more than simply digital marketing and operations. We provide a comprehensive portfolio of business and technology services—from developing new digital strategies to implementing digital technologies to running digital processes. We help clients around the world get the most out of collaboration, mobility and analytics to enrich customer experiences and interactions across their entire operation.

We continue to earn the trust of far-sighted businesses everywhere because we have a strong track record of helping both business and IT leaders use digital technologies to identify and implement innovative ideas that create new value—and to deliver even greater efficiency and effectiveness at scale across the organization.

Specific Services

We offer a complete range of services to support every phase of your digital journey--from developing digital strategies to implementing digital technologies and running digital processes on your behalf. Collectively, these offerings provide all the necessary support needed for the decisions, actions and investments required to create a digital business:

•  Our Digital Strategy services help our clients apply digital technologies to disrupt traditional thinking and enable new business models, new product attributes, and new ecosystem combinations.

•  Our Digital Customer, Channels and Markets services help our clients use digital technologies to enable multi-channel customer experiences, digital customer interactions, digital sales, and digital channel distribution options.

•  Our Digital Enterprise services help our clients use digital technologies to enable new operating models, connected product platforms, analytics and collaboration capabilities to enhance productivity.

•  We drive a ‘connected world’ through the use of mobile technology with connected devices, connected people, and connected machines to create new products, customers, and value propositions.

We also recognize that no one has the luxury of a blank sheet. You have huge investments in legacy technologies. So, improving the design, efficiency and effectiveness of your legacy assets is an important step in getting to your digital destination.

Let us put our blend of insight, experience, assets, and expertise to work for you so that you can become a digital business – and see tangible results from the virtual world.

•  Accenture Interactive: Simultaneously increases your brand equity, operating efficiencies and ROI by leveraging a full suite of cutting edge marketing and software services.

•  Social: Develops customer relationships that your competitors don't have and a strongly differentiated brand by using a range of social media solutions from strategy, through monitoring, sales, customer care and collaboration.

•  Mobility: Improves your business processes, growth, efficiency and innovation by leveraging our end-to-end mobility solutions including consulting, software services, managed services, and enterprise integration services.

•  Analytics: From strategy to execution -- develops the predictive capabilities you need to outperform in these fast-changing times.

•  Cloud: Improves your business agility by helping you take advantage of new cloud-based technologies whether you build your own cloud environment, implement new cloud-based software services, or re-platform and integrate your legacy applications onto cloud-based platforms.

Related: Getting the IT Organization Fit for the Digital Challenge [PDF, 311KB]