Tremendous value lies in how organizations leverage ecosystems to deliver outcomes and solutions through platforms. Some pioneering communications, media and technology companies are already evaluating how they can participate in existing ecosystems. A few are even pursuing more valuable ecosystem leadership roles—becoming aggregators, innovators or orchestrators—of marketplaces and partners.READ THE REPORT [PDF]
Companies in all industries are making platform plays. Today, more than 300 platforms exist with more developing rapidly. Yet, Accenture Strategy estimates that only 10 percent are likely to succeed.
The good news is that companies don’t have to build platforms to compete in the platform economy. Tremendous value lies in how organizations leverage ecosystems to deliver outcomes and solutions. Business leaders are starting to catch on.
Accenture research has found that 27 percent of executives acknowledge that digital ecosystems are transforming the way their organizations deliver value. That percentage will only rise.
Given that ecosystem business models have the potential to generate and deliver so much value, it’s no longer a question of whether communications, media and technology companies will make the shift. The question now is about the role they will play. Will they participate in a platform or offering ecosystem? Or will they lead one?
The research report, “Lead or Lose − A vision for Europe’s digital future”, developed by the European Network Telecommunications Operators’ Association (ETNO) builds on interviews conducted by Accenture Strategy on behalf of ETNO with 18 CEOs, a head of state and 20 highly acclaimed thought leaders. The report calls for a digital overhaul of Europe’s industrial fabric and institutions. Three areas of digital value creation have the potential to steer Europe onto the path into a successful digital future: an ecosystem around the Internet of Everything (IoE), pervasive low-latency networks and institutions that are recreated for the digital world.TO LEARN MORE AND READ THE REPORT VISIT ETNO.eu/Digital2030
DISCLAIMER The materials were prepared for the association of the European Telecommunication Network Operators’ (“ETNO”) by Accenture GmbH (“Accenture”). While the report draws on Accenture research, the views and recommendations expressed in this report are based on the interviews carried out for the purposes of the report, and should not be considered to represent the views of Accenture. Neither ETNO nor Accenture make any representations or warranties to any third party with respect to the information contained in this report. While reasonable steps have been taken to ensure that the information in this report is correct, neither ETNO nor Accenture give any warranty or make any representation as to its accuracy and accept any liability for any errors or omissions. The study should not be used or relied upon by anyone without independent investigation and analysis and neither ETNO nor Accenture assume any liability for any such use or reliance by third parties. Any trademarks and other service marks contained in this document are the property of the respective owners and may not be used without their prior written permission.