BUSINESS FUTURES
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A new way of looking ahead
FORESIGHT OVER FORECAST
How will today’s trends come together to create tomorrow’s business realities? How can we help our clients rotate to the new in a world of extended-reality technologies and industry disruption? How will a world of technopolitics affect the future evolution of technology and business operating models? Our Business Futures are designed to help our clients immerse themselves in the future and identify answers to these questions
What happens when trends collide?
We found many possible business futures through examining insights from data-driven forecasts and speculative story-telling. Here are four such futures and how they are likely to affect the business environment if the underlying trends continue to collide.
The world of "techno-politics"
Strict state control of cross-border data flows prompts a demand for geopolitical and technological savvy.
Redesigning life
Human enhancement technologies are set to reboot performance and productivity—but raise ethical issues.
The imagination economy
Advances in extended reality technologies promise to break the limits of distance and create new sources of value.
The age of
(in)security
In a connected world, data flows open up opportunities and risk vulnerabilities, including cyber attacks.
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COLLISION OF TRENDS
What makes a plausible business future?
Recognizing trends isn’t the same as imagining what might happen when trends intersect. By focusing on the collision of individual trends, business leaders can not only better determine the future, but also hone practical decision making to manage it.
Developed by a team from Accenture Research with expert input from Accenture Labs, our research combined:
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#1 HORIZON SCANNING |
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#2 DATA SCIENCE |
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#3 EXPERTS |
DIG DEEPER
MEET THE EXPERTS
Mark Purdy
Thought Leadership Research
Managing Director,
Chief Economist
Athena Peppes
Thought Leadership
Research Manager
Bill Lesieur
Technology R&D
Principal
