Marketing Engagement Specialist
Designation: Marketing Engagement Specialist
Qualifications:Any Graduation
Years of Experience:7 to 11 years
About Accenture
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What would you do? The Global Sustainability Marketing Specialist will drive the development and execution of marketing strategies and initiatives to promote Client’s sustainability objectives. This role will focus on enhancing Client’s global reputation as a leader in sustainability and advancing environmental and social responsibility across all communications and marketing efforts. The specialist will collaborate across teams to align marketing strategies with Client’s global sustainability goals and enhance stakeholder engagement. Role requires Digital Marketing Ads & Promotion creation/design • Experience: o Minimum 3-5 years of experience in marketing, with a focus on sustainability, environmental, or corporate social responsibility initiatives. o Proven track record of executing global marketing campaigns. o Experience in working with cross-functional teams to deliver marketing strategies. • Education: o Bachelor s degree in Marketing, Environmental Science, Sustainability, Business, or a related field. Advanced degree is a plus.
What are we looking for? • Technical Skills: o Strong knowledge of sustainability marketing, environmental communication, and digital marketing. o Proficiency with data analysis tools and platforms o Familiarity with sustainability frameworks • •• Competencies: o Strategic thinker with the ability to create innovative marketing strategies. o Exceptional communication and storytelling skills for diverse audiences. o Ability to work collaboratively in a global, cross-functional environment. o Strong project management and organizational skills. o Analytical mindset to assess and report on marketing performance. o Proficient in social media and digital marketing tools.
Roles and Responsibilities: Key Accountabilities: • Develop and implement marketing strategies to promote Client’s sustainability initiatives, including environmental responsibility, renewable energy, and social impact projects. • Create content and campaigns that highlight Client’s sustainability efforts and communicate the company’s goals to a global audience. • Partner with internal teams to ensure consistent messaging and alignment with Client’s global sustainability strategy. • Measure and report on the effectiveness of marketing initiatives, ensuring they align with sustainability targets. • Act as a subject matter expert on sustainability trends and best practices, advising on new opportunities for marketing outreach. • Coordinate with local and regional teams to tailor sustainability messaging to diverse global markets. • Monitor competitors and industry trends, providing insights for continuous improvement in sustainability marketing.
Mumbai
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