Accenture Analytics, part of Accenture Digital, helps clients to use analytics and artificial intelligence to drive actionable insights, at scale. Accenture Analytics applies sophisticated algorithms, data engineering and visualization to extract business insights and help clients turn those insights into actions that drive tangible outcomes – to improve their performance and disrupt their markets. With deep industry and technical experience, Accenture Analytics provides services and solutions that include, but are not limited to: analytics-as-a-service through the Accenture Insights Platform, continuous intelligent security, machine learning, and IoT Analytics. For more information, follow us @ISpeakAnalytics and visit www.accenture.com/analytics.
? Provide consulting support to solve for business problems in the area of customer analytics for the Products domain through Predictive analytics based solutions and perform quantitative ad-hoc analyses to create valuable insights from data.
? Develop methodologies to support Customer Analytical project execution for Retail / FMCG clients.
? Develop predictive analytics based solutions for
o Customer Segmentation
o Statistical Models across customer Lifecycle
o Attrition / Cross-Sell / Upsell Propensity Models
o Customer Lifetime Value
o Pricing Analytics
o Web Analytics
? Apply appropriate techniques, such as exploratory data analysis, regression, bootstrapping, trees, cluster analysis, survival analysis and so on.
? Develop and articulate strategic recommendations based on rigorous data analysis.
? Partner with client teams to understand business problems and marketing strategies.
Must Have Skills:
? 4 to 6 years of analytics overall experience, including at least 2 years of quantitative analysis in the Retail / FMCG Industry.
? Proficiency in one or more of analytical tools such as SAS product suite (Base Stat, E-miner, SAS EGRC), SPSS, SQL, KXEN and any other statistical tools such as R, Matlab, Python etc.
? Advanced Excel including VBA and PowerPoint skills.
? Excellent communication and interpersonal skills.
? Hands on experience in Predictive analytics projects involving statistical modeling, customer segmentation etc.
Good to Have Skills:
? Consulting skills and project management experience is preferred.
? Ability to tie analytic solutions to business/industry value and outcomes.
? Exposure to US/ overseas Markets is preferred.
? Exposure to Customer analytics.
? Willingness to travel.
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