Skill required: Digital Marketing - Campaign Management
Job Location: Gurugram
Qualifications: Any Graduation/BE/BTech
Years of Experience: 1-3 years
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What would you do?
Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client’s business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. We’re looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership.
Campaign Management focuses on planning, executing, tracking and analysis of direct marketing campaigns. The team is responsible for the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result. The team is accountable for analyzing the effectiveness of marketing campaigns using ROI calculations. The role may require for you to have a good understanding of digital marketing, email marketing and technologies like Salesforce Marketing Cloud, Salesforce CRM, Salesforce Automation studio, Google DV360 and Responsys.
What are we looking for?
We are looking for individuals who have the following skillset:
- Cascading Style Sheets (CSS)
- Digital Marketing
- Hyper Text Markup Language (HTML)
- Ability to perform under pressure
- Problem-solving skills
- Agility for quick learning
- Results orientation
- Ability to work well in a team
Roles and Responsibilities
- In this role, you are required to solve routine problems, largely through precedent and referral to general guidelines
- Your expected interactions are within your team and direct supervisor
- You will be provided detailed to a moderate level of instruction on daily work tasks and detailed instruction on new assignments and the decisions that you make that would impact your work
- You will need to be well versed with basic statistics and terms involved in the day to day business and use it while discussing with stakeholders
- You will be required to help in the overall team's workload by managing your deliverables and help the team when required
- You will be an individual contributor as a part of a team, with a predetermined focused scope of work.
Please note this role may require you to work in rotational shifts.
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Our more than 600,000 people in more than 120 countries, combine unmatched experience and specialized skills across more than 40 industries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.