Skill required: Social Media Community Manager - Social Media Sales and Marketing
Job Location: Mumbai
Qualifications: Any Graduation
Years of Experience: 3-5 years
About Accenture Operations
Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Interactive, Technology and Operations services – all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 674,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do?
Be a part of the Marketing Operations team that is leading the managed services arm of Accenture. We power our client’s business through the integration of insights, data, and technology. We are focused on activating and scaling the best brand experiences, to deliver breakthrough marketing-led growth, cost-effectively, across all digital consumer touchpoints and channels. The value we bring to clients boosts their marketing efficiency and effectiveness that powers their growth. We’re looking to hire passionate and innovative leaders in Marketing Operations with deep domain expertise in digital marketing and delivering cutting edge marketing services across a range of clients and industries, bringing with them strong operations acumen and transformative leadership.
The team is responsible for owning the relationship between the brands and their social media communities on the organization’s market-level owned social media channels, across the major social media platforms (Facebook, Twitter, Instagram, YouTube, LinkedIn). They manage the day-to-day operation of the brand’s in-market social media channels across the major platforms. The work on implementing all elements of the Social Media Strategy relating to in-market management, including publishing content and social customer care, follow platform and community trends to develop recommendations for optimization. They help ensure the social media guidelines are adhered to across all platforms, such as when to publish content, tone of voice, and how to escalate potential reputational threats. The team collaborates with CRM and other marketing teams is imperative to create industry-leading customer experiences across all touchpoints.
The team is responsible for Social Media Sales & Marketing enablement, performance, and insight & optimization. Such as marketing strategy, marketing & customer analytics, customer experience management and interaction, marketing operations & platforms, and innovation. They work on the Management of social media communities using social media management tools. They are responsible for responsive messaging across organic, paid, and boosted activity, activating social media campaigns/content, providing social customer case, Social media crisis management and tracking and escalation of reputational threats, generation and nurturing of social media leads
What are we looking for?
We are looking for individuals who have the following skillset:
- Digital Marketing
- Social Media Marketing
- Problem-solving skills
- Results orientation
- Prioritization of workload
- Strong analytical skills
- Ability to meet deadlines
Roles and Responsibilities
- In this role, you are required to analyze and solve lower-complexity problems
- Your day to day interaction is with peers within Accenture before updating supervisors
- You may have limited exposure with clients and/or Accenture management
- You will be given moderate level instructions on daily work tasks and detailed instructions on new assignments
- You will need to be well versed with basic statistics and terms involved in the day to day business and use it while discussing with stakeholders
- You will be expected to constantly be on the lookout for ways to enhance value for your respective stakeholders/clients
- The decisions you make impact your work and may impact the work of others
- You will be an individual contributor as a part of a team, with a focused scope of work.
Please note this role may require you to work in rotational shifts.
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Life at Accenture
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Learn more about Accenture
Our more than 600,000 people in more than 120 countries, combine unmatched experience and specialized skills across more than 40 industries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.