Infusing technology in the business DNA

We live and work in an age defined by rapid technological innovation. Our studies reveal a strong correlation between companies’ appetite to adopt technology and their propensity to drive growth, innovation and disruption. Artificial intelligence can add nearly US$1 trillion to the Indian economy by 2035, per Accenture Research. For technology to truly achieve its transformative potential, however, business and IT must work together as partners with a shared vision and shared goals. The returns are guaranteed: Better customer experiences, greater efficiency and stronger business insights, backed by data. In this article, we explore how companies can become future-ready by building a technology backbone.

Companies that run technology-oriented businesses are set up for success in a highly dynamic digital age.

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