Not so long ago, conventional wisdom suggested that organizations should “disrupt or be disrupted.” True, established companies are vulnerable due to the rapid pace of technological change—and the Fortune 500 is looking very different than it did not so long ago—but most Chief Strategy Officers (CSOs) are prepared for disruptive innovation, aren’t they? Perhaps not.
When we asked more than 500 CSOs whether they were highly prepared for sudden industry disruption, only a minority, some 20 percent, said they were. Find out how the companies that manage to thrive on disruption act differently to the rest.
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