To increase advertiser acquisition and improve retention, social platforms and online publishers need to make digital channels more accessible, efficient and profitable for small and medium advertisers. With the right tools in place to support advertisers’ digital advertising journey they can enhance effectiveness, engagement and revenues—while simultaneously lowering the cost to serve.
Accenture Ad Support Services delivers end-to-end capabilities that empower advertising customers—of any size—to optimize digital channels.
Accenture’s comprehensive solution helps companies target, attract, onboard, support, and retain small and medium-sized advertisers. Our platform integrates with existing services to standardize processes and provide advertisers with self-service campaign development tools.