Job Description

Job Title Campaign Management Workflow Lead – MCM WFL

Department Services - Business Process Outsourcing (BPO)

Location Client Site, Dublin 3


Scope

Accenture is operating a global Digital Customer Marketing Centre of Excellence for a global Fortune

100 technology company. The Customer Marketing Centre of Excellence is responsible for the

production and execution of highly-personalized digital direct marketing campaigns, including the

development of campaign lists, personalized HTML emails and landing pages, campaign deployment

and post-campaign reporting.


Responsibilities

The Media Campaign Manager Workflow Lead will serve as the primary point of contact between

the client’s Product Marketing Managers, Technology Specialists, Creative Agencies and Media

Agencies. Also between MCMs and Team Leads. Responsibilities include:


MCM Agent (75%):

● Booking and implementing media campaigns

● Oversight and management of media development projects on EMEA Markets

● Building and maintaining relationships with Creative Agencies and Media Agencies

● Cooperating closely with Account Managers, Sales Managers and Media Managers.

● Managing deadlines between different teams and clients, ensuring successful launch of

campaigns

● Trafficking and QA support for media agencies

● Reporting on performance of digital marketing campaigns

● Identifying opportunities for process improvement

● Identifying and managing risks

● Ensuring a constant high level of quality appropriate to a Fortune 100 company’s

consumer-facing marketing materials

Workflow Lead (25%):

● POC for product and process related questions from agents of that market

● Creating and maintaining market specific documentation to point out differences and best

practices

● Participating in BS market meetings to improve collaboration with onshore

● Meeting with other WFLs and trainers on a regular basis (once a week) to share issues and

best practices

● Daily sync with other WFLs to check market trends, at-risk campaigns and team capacity etc.

● Meeting with Trainer to discuss most common questions

● Helps Quality Lead with language specific checks if necessary

● Tracking market’s figures/SLAs

● Flagging problems/concerns that are team and/or product related to TL

● Managing the queue by checking and assigning cases


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Qualifications

Qualifications


● Relevant studies or experience in Marketing, Economics, Computer Science, or a related field


Required Skills and Experience


● Previous 12 month MCM experience

● Experience in a customer facing environment

● Excellent communication skills

● Strong Time Management skills

● Deep understanding of prioritisation needs

● Outstanding self management and ability to structure your own work

● Excellent command of written English spelling and grammar

● Good interpersonal relationship skills with internal and external stakeholders

Desired Skills and Experience

● Knowledge in HTML and CSS is a plus

● Experience working in online advertising operations

● Work experience managing projects on rapid timelines

● Work experience with internationally distributed teams is a plus

● Work experience at a digital agency is a major advantage

Languages

● Fluent market speaker

● Fluent English

All employment decisions shall be made without regard to age, race, creed, colour, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as applicable by law.

Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.

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