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Digital Marketing Associate Manager

Job Location: Dublin

Regional Description: Ireland

Job Number: 00631771

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- Job description

Job Title: Digital Marketing Associate Manager

Location: Dublin

 

Accenture Ireland has a vacancy for an experienced Digital Marketing professional in our Marketing & Communications team in Dublin.

 

The successful candidate will develop integrated digital marketing campaigns which promote Accenture’s brand and assist the business in building relationships with clients, external stakeholders and employees. 

 

Reporting to the Director of Marketing, the Associate Digital Marketing Manager will help build the Accenture brand in the marketplace, drive sales, support recruitment and enhance employee engagement.  

 

Who we are looking for:

  • You are an outstanding, innovative digital marketer with a proven track record creating and driving digital campaigns to reach the target audience.
  • You are passionate about digital marketing and know what great digital content and campaigns look like.
  • You are curious, creative, strategic and have an opinion on where digital platforms and channels, from websites, to apps, to video are heading.

Key Responsibilities:

  • Plan, manage, implement and optimise high impact digital marketing campaigns and strategies tied to business goals. 
  • Provide strategic program planning and design, general management, quality control, and optimisation across all owned, earned and paid channels.
  • Manage core website presence ensuring a differentiated and impactful market presence that showcases our full portfolio of services and client offerings.
  • Monitor trends and innovations in digital marketing tools, applications, channels, design and strategy. Bring new and creative ideas to the table.
  • Analysis, review and report on all digital marketing activity and translate anecdotal or qualitative data into recommendations and insights
  • Provide strong internal client service e.g. quality, responsiveness, and attention to detail
  • Liaise with colleagues to develop and deliver a pipeline of digital and social media content for Accenture in Ireland for our online presence (Accenture.com) social media channels and email marketing campaigns
  • Drive better performance, manage, review and update content on digital and social channels.
  • Driver better performance for Accenture across earned and paid search
  • In partnership with colleagues, develop and maintain a strong content pipeline, working closely with agencies and in-house creative teams.
  • Drive a social/digital influencers programme for Accenture Ireland
  • Responsible for managing website site analytics, monitoring performance, and working closely with global teams to ensure best practice.
  • Liaise with global marketing colleagues to identify suitable new channels and platforms

You bring

  • 7+ years’ experience delivering digital marketing campaigns and driving strong performance on social channels
  • Demonstrated digital marketing strategic planning abilities
  • Experience managing online content strategy, messages, design and UX to drive online engagement
  • Proven experience managing high impact and effective multi-channel digital campaigns
  • Search engine marketing – experience with search engine optimization and paid search strategies
  • Working knowledge and experience of the blogging ecosystem
  • Mandatory social media channel professional experience: LinkedIn, Twitter, Instagram, Slideshare and YouTube etc.
  • Demonstrated knowledge and experience managing paid social media tactics
  • Experience and knowledge of analytics, understanding of digital KPIs and campaign optimisation based on data driven insights
  • Strong and overall business acumen and good knowledge of Accenture’s areas of business and overall business strategy.
  • Resourceful approach to problem solving and ability to propose creative solutions
  • Proficient project management skills
  • Quick learner that is interested in gaining new skills
  • Strong English written and verbal skills
  • Good stakeholder management 
  • Thrive on working in a busy, deadline driven environment

Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With approximately 373,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us atwww.accenture.com.

 

Please note that Accenture is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation, or gender identity.

 

Accenture reserves the right to close the role prior to this date should a suitable applicant be found.

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