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February 21, 2018
Tech ladies of The Dock: Meet Coral, innovation services design lead
By: Sinead Doherty

Over the past number of months, I’ve been introducing you to some of the incredible women we have working in tech at The Dock. For this edition, we’re meeting Coral Movasseli, our super talented innovation designer and managing director of the Girls in Tech Dublin chapter.

Tell us a little about yourself

I am originally from Toronto, but I’ve been lucky enough to have been able to travel extensively, and have lived in five different cities around the world.

The science of food is something I am really interested in, so when I’m not cross-fitting or working on the Girls in Tech movement, you’ll find me dabbling in fermentation.

I enjoy baking sourdough bread and brewing homemade kombucha amongst other fermented concoctions!

Tech ladies of The Dock: Meet Coral, Innovation Services Design Lead

How have you found living in Dublin?

I love Dublin; the city is all about people.

Dublin reminds me of a big village. It’s easy to get connected to people quickly, which has made making friends and growing Girls in Tech such a pleasure.

The city fosters and cultivates a culture that is very receptive to new things and change, which is really important to me.

Not least, Dublin’s growing and vibrant tech scene is a great example of this. There is more and more happening each day.

What attracted you to The Dock?

I had exposure to Accenture via Girls in Tech, where there was an existing relationship.

Over time, I became more acquainted with the scale of what the business does, and my interest was sparked, which lead to me speaking to the Client Innovation Services team at The Dock.

Something that appealed to me during my first interactions with Accenture was the company's values of integrity and diversity, along with their push to encourage more women to consider tech based roles. These core values really align with my own!

Tell us a bit about what you do

I lead projects for our global clients coming to The Dock.

We work with clients who are looking to explore a problem statement and be part of an immersive innovation experience.

We use design thinking methodologies to explore opportunities, challenge boundaries and help shape futures.

I enjoy working with our clients, and it fits in perfectly with my breadth of experience, I am an analyst by trade who started working on international trade and macro-economic strategy, en route to becoming a Canadian diplomat! Throughout my ten-year career, I've consistently had direct exposure to leading commercial projects for clients and complex stakeholders.

Tech ladies of The Dock: Meet Coral, Innovation Services Design Lead

Tell us about Girls in Tech and your role as MD of the Dublin Chapter

Girls in Tech is a global non-profit focused on the engagement, education and empowerment of women who are passionate about technology and entrepreneurship.

Our objective is to create a support framework to help women advance their careers in STEM fields.

Today, Girls in Tech aims to accelerate the growth of innovative women entering into the high-tech industry and building start-ups. I lead the Dublin Chapter, where I work directly with our corporate partners to deliver our suite of proprietary programmes for our members to assist women in STEM and entrepreneurship.

Our programmes consist of mentorship, investor pitch nights for entrepreneurs looking for seed funding, professional workshops, and boot-camps.

We are constantly looking at ways of understanding how to deliver useful programmes to our members and to help move the needle on gender diversity in STEM. And for me, it’s a great pleasure and honour to be able to lead such a platform with a powerful and impactful mandate in Ireland.

Why did you choose a career in the tech field?

I’ve been involved in tech since I was a kid. When I was around nine, I used to help my friends create websites; I found coding fun, and actually creating something was hugely rewarding.

From there, I was hooked!

Some years later, I co-founded a start-up where I developed a transit app which helped people navigate around the city of Toronto.

Tech ladies of The Dock: Meet Coral, Innovation Services Design Lead

It provides users with access to real time data to allow them to plan their journey, and navigate the various modes of transport that tie the city together. As I commute from Skerries, I’m keenly aware of how useful such a product would be in Dublin.

Since the app, I’ve been involved in many different hackathons and Google start-up initiatives outside of work.

Why do you feel it’s important to highlight the call for more women in tech?

The lack of gender balance in many tech roles is evident.

It’s important to have women represented in roles both from a commercial perspective, and a company perspective; for example, if I’m developing a product and rapidly iterating to stay relevant and innovative, I’m trying to understand all of my customers.

I need to see the product from both a male and female perspective.

It’s also culturally important; studies have shown that a diverse team has better longevity and collaborates better.

Interested in discovering more about what we do at The Dock? Click here!

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